Author: Lee Heiman
For six months, Lee Heiman lay in a hospital bed at the mercy of doctors, nurses—and the disease that nearly killed him. During that time, he relied on the strength of family, friends, and his own memories to help pull him through. Now, let Lee take you on that journey of survival and self-discovery. Go behind the scenes of the music artists he worked with and the music festivals he produced, and see firsthand some of the business battles that helped Lee realize you should never give up without a fight.
A forty-year veteran of the music industry, Lee Heiman was one of the first artist merchandisers in the US to represent such artists as U2 and Michael Jackson. While expanding his experience to the world of music marketing, he managed the multi-platinum band Sugar Ray, and as an executive producer of live events, he has produced large-scale music events around the world, including the Rolling Rock Town Fair, the Bermuda Jazz Festival, the Ultra Music Festival, and Global Gathering. His company, Track Marketing Group, provides him with the foundation to pursue his passion: promoting national brands through the power of music. Lee currently lives in New York City with his wife and two youngest children.